IT’S QUALITY
IT’S SERVICE
IT’S ONE & ALL
Rally is just the beginning. The first experience of many we will share together. If we are going to do this, it has to be fun, respectable and delicious. Keep in touch. Don’t be a stranger. Join us on this journey, it is guaranteed to be a ride well worth it.
WE ARE Rally Gin™
Rally is just the beginning. The first experience of many we will share together. If we are going to do this, it has to be fun, respectable and delicious. Keep in touch. Don’t be a stranger. Join us on this journey, it is guaranteed to be a ride well worth it.
WE ARE DECOY
BRINGING PEOPLE TOGETHER
Always moving – hopefully in a forward direction but taking a step back when required.
Rally Gin is about adding value to everything we engage with, pausing to smell the roses but never settling for less than what is deserved.
We aim to bring people together by creating great spirits that people can enjoy while inspiring entrepreneurship and diversity in the industry.
EVERYBODY EATS
PAY YOUR DUES
CARE FOR OTHERS
ALWAYS ADD VALUE
RELATIONSHIPS MATTER
MONEY TALKS
SAVE THE PLANET
TAKE THE RISK
EQUITY FOR ALL
THE JOURNEY THUS FAR…
EST. 2020
Throughout the infamous year of 2020, a small group of childhood friends would hop on zoom regularly, for a couple of hours each time to catch up.
CONVERSATIONS
They would discuss the delicate balance of working from home while homeschooling kids, being on the frontline as essential workers, the heightened racial tension that was tearing the country apart, and of course, just life in general.
CELEBRATIONS
These “Zoom Happy Hours” facilitated a place where they could talk openly, explore new ideas, share in each others struggles, and celebrate each others triumphs…together.
These moments became their Rally, and out of it, we were born.
THE STORY THUS FAR…
EST 2020
Throughout the infamous year of 2020, a small group of childhood friends would hop on zoom regularly, for a couple of hours each time to catch up.
CONVERSATIONS
They would discuss the delicate balance of working from home while homeschooling kids, being on the frontline as essential workers, the heightened racial tension that was tearing the country apart, and of course, just life in general.
CELEBRATIONS
These “Zoom Happy Hours” facilitated a place where they could talk openly, explore new ideas, share in each others struggles, and celebrate each others triumphs…together.
These moments became their Rally, and out of it, we were born.
FOUNDING TEAM
Are you new to the Rally Crew? If so, let us tell you a little about ourselves.
We are Rally Gin™.
DESMOND CARR
Relationships
CEO Desmond Carr spent the last decade opening and managing several multimillion-dollar restaurants across the country. This experience has exposed him to many wine and spirit makers, encouraging him to step into the spirits side of the hospitality world.
TIM McCOY
Brand
CMO Tim McCoy has over 15 years of branding experience. A lifelong entrepreneur, Tim has worked with 100’s of companies, colleges, and cities to connect their brand strategy and digital presence through incredible storytelling.
ALYSHA DAICY
Product
Our CPO, Alysha Daicy, brings more than 15 years of diverse experience in business strategy, technical and value-led product education.
TIME FOR RALLY
With passion, years of experience, and enough grit to go around, the Rally brand was born. We are dedicated to bringing people together by creating great spirits that anyone can enjoy while inspiring entrepreneurship & diversity in the industry.
TIME FOR RALLY
It’s time for the minority to become the majority. It’s time to put yourself first and reap the rewards you deserve for the hard work you’ve put in. It’s time for Rally.